Our services
Facebook adverts can be an exceptional method in promoting your products and services to potential customers. We at Essex Media Solutions are on hand to help you navigate the confusing terms and create an alluring advert to significantly bolster your marketing campaign.
If you want to maximise your marketing strategies and get help with designing, setting up, and monitoring your facebook advert, get in touch with us today. By outsourcing your facebook ads to ourselves, you can avoid the stress that comes with marketing campaigns and dedicate more time to other urgent business tasks.
The Benefits of Facebook Advertising
Specify your target market
- You can zone in to the facebook users that are most likely to buy your product or service. This can be done on an array of demographic information, as well as user location and behaviour.
Multiply your ad’s exposure
- Facebook are also owners of other platforms such as Instagram and Facebook Messenger. You can easily publish your ad to these other platforms to maximise your ad’s reach.
Colossal audiences
- Facebook is massive and people are forever having a quick scroll down their feed. The amount of potential users you can reach with a facebook advert vastly outshines other advertising locations. This is especially true when considering most people use facebook from their mobile, and facebook adverts appear on the mobile platform too.
Cost effective
- Facebook advertising is an economic choice in comparison to similar advertising on the same large scale. In fact, reaping the benefits here may mean ditching your other, less effective and more expensive methods, saving you money.
Performance tracking
- You can track the performance of your add so you can make relevant adjustments if needed.
Increased web traffic
- By using a facebook advert, you will direct more traffic to your website which gives you a greater opportunity for further advertisement and improved search engine rankings.
Instantaneous
- Your facebook advert will be published immediately.
Keep up with competitors
- Your competitors are probably making use of this effective marketing tactic and if you are not, they may be stealing some of your market share.
Virtual Assistance
Have you ever been cutting a deadline tight or preparing for an important meeting but kept getting held back by a constant stream of emails and phone calls? The workload and stress can easily build up and make you risk not finishing your task on time, or make you sacrifice the quality of your work.
A virtual assistant is an effective and innovative way to avoid the monotonous, time consuming, and stressful business tasks that can easily be outsourced with outstanding results. If you take off the shackles of these recurring tasks, you can afford yourself more time, and in some cases, even more money to improve other areas of your business.
At Essex Media Solutions, we will listen to your exact business needs and ensure that your virtual assistant can adhere to your preferences and the tasks you need them to complete. The use of virtual assistants is growing for the aforementioned reasons but they can also be an expenditure friendly solution to staffing issues.
Virtual Assistant Competencies
The benefits of getting a virtual assistant are clear to see, but what specific tasks can a virtual assistant free you from? Naturally, there are virtual assistants that can be sourced for niche jobs but there are also a number of generic tasks that an assistant can usually help you with. These include:
Answering calls
Diary management
Event planning and management
Bookkeeping
Managing emails and inboxes
Organising travel arrangements
Scheduling, cancelling, and rearranging appointments
Data entry
Do not hesitate to contact us at your earliest convenience to discuss your specific virtual assistant needs. We look forward to helping you and your business prosper.
Email Marketing
Do you want to sit in your office and compose and send an agglomeration of emails to help market your new product or service? We thought not!
Essex Media Solutions are your go-to option for businesses that want to enhance their marketing ploys with an email marketing list but either do not know where to start, or do not have the time to compile a list of potential customers and compose and send emails.
Email marketing is one strand of online marketing that is extremely effective in building your brand image, creating customer business relationships, and most notably, to promote a (new) service or product.
There is a fine line between emailing your customers with an annoying stream of bargain-promising content and a well-designed and sophisticated emails to attract your customers’ attention. To avoid the former and afford yourself more time for other important business tasks, it can be beneficial to outsource your email marketing strategies.
Sending an email, although can be time-consuming, is not the most difficult of tasks. So, why should you outsource this job? Well, a lot of business make fundamental mistakes and cross the line into annoying and losing customers quite easily. This is because they do not:
Compile a list of customers or subscribers themselves
Adhere to rules that make unsubscribing possible
Consider the amount of emails they send and are too pushy
Make email marketing schedules
There are a number of benefits to email marketing compared to other methods. When done right, email marketing gives you the chance to personalise your messages and create a stronger bond with your customers. Email marketing is also a wallet-friendly marketing technique in comparison with other methods.
We at Essex Media Solutions will make sure your email marketing campaign follows the best practices so your emails reach out to new and existing customers, and expose your fantastic business products or services in the best and most effective manner possible.
Google Adwords / SEO / PPC Marketing
Would you prepare a lavish three course meal for a family of five all for yourself? No? Well what is the point of having fantastic products and a user-friendly and sleek website, if nobody is visiting?
Trying to attract traffic to your website can leave you scratching your head and wondering where to turn. This is why the outsourcing of such tasks is popular among businesses who wish to dramatically increase website visitors, and consequently, increase chances of making more sales.
Search Engine Optimization (SEO)
SSO is an effective way to make your website to organically feature higher on search engine searches. By making your website talk like your customers talk, you can match your content with their searches so your website is a better match with their search phrasing. This means your website needs to adopt SEO keywords that reflect the same keywords that your customers are using. To uncover the best SEO words, your website will need to undergo a SEO audit.
Google Adwords (PPC Marketing)
Google Adwords, more generically known as ‘pay-per-click’ (PPC) marketing, is a lucrative online space where Google allows a business to advertise within search results which will direct clickers to the business’s website - usually at the side or top of their page. You, the business can choose which search query/string of words that will bring up your advert. For every person that clicks the advertisement, you will pay google a fee for directing them to your website.
How they Differ?
Sometimes these two traffic-enticing techniques can be used interchangeably and can be confused. Yet, they are not the same thing. Whilst PPC marketing uses a specific term to feature their advert on a search engine ready to direct potential customers to a website, SEO uses specific keywords within your website’s content so your website features higher on search engine results.
We at Essex Media Solutions can take care of all the details in both of these areas to help your business increase its exposure. If you want to know more, do not hesitate to contact one of our friendly team at your earliest convenience.
WordPress Websites
WordPress remains one of the most used platforms to make and host business websites. These sites also feature highly on search engine rankings because they can be updated, and are updated, frequently. Yet, their advanced features can be highly technical and making the most attractive, functional, and user-friendly website requires knowledge and skill.
Essex Media Solutions can build your wordpress website on your behalf with your business needs and preferences in mind. Not only will we design and build your website, at your discretion we can manage its performance and implement any changes – this includes adding new content, images, videos, and so on.
It is actually very rare for a business not to outsource their web-designing needs. This is because your website is so influential to your business’s image and your business’ ability to turn visitors into customers. Cutting corners with such an important aspect of your business would be to shoot yourself in the foot. Instead, make sure you get the job done right by choosing a team of experienced professionals.
If you are a new business or a business going through an online renovation, you will need an exceptional new website.
The benefits of getting us to make a high-performing wordpress website for your business do not just stretch to ensuring quality. We also afford you more time to concentrate on other areas of your business. This is even more important here, as most website builds indicate business startups or renovations which can be extremely busy and stressful times. Offloading this important task to reliable hands can reduce your stress levels at such a trying time.
Bespoke Websites
A bespoke custom made website that breathes uniqueness and individuality is a fantastic way to show your customers how you stand out from the crowd.
With an increasing number of websites being made on single platforms offering a number of semi-customisable themes, you may be fooled into thinking that bespoke websites are no longer needed. Don’t get us wrong, sites like wordpress still offer a fantastic option for new businesses to make an attractive website for free. However, when you consider the ever growing number of websites being made daily, the chance of businesses maintaining a level of uniqueness to their website is slim – especially without the help of an outsourced professional.
Why Bespoke is better
A bespoke website may cost but they should be seen as a long-term and valuable investment. There are numerous benefits of creating a bespoke website for your business away from the obvious individuality that these websites afford.
A lot of our time is now spent browsing the web from our mobile devices, and while other websites may adapt to the screen of the device being used, a bespoke website will go beyond this to even change how your website functions on different devices. This is done so that your website remains user friendly in every situation and does not deter potential customers.
The security of your website is an important factor. If you are hacked, the news will spread fast and damage your business’s reputation. By opting for a bespoke website, you make your website more secure against hackers as it will not mimic another website that hackers already worked out how to compromise. Keep your image by keeping your website and your customers safe.
Another benefit of a bespoke website is that they are not as expensive as you think. The problem with their expensive reputation is that some companies have started advertising bespoke services but are in actual fact just using templates and selling them on as unique designs for extortionate prices.
This is why choosing to outsource your bespoke website design and manufacturing through Essex Media Solutions is a wise and secure decision.
Magento Development
If you are an ecommerce business and need a website with all the relevant tools and features such as product listings, shopping baskets, and checkouts without wanting to build them separately, then Essex Media Solutions can help you. We will provide you with the ideal ecommerce website to satisfy all your business’s website needs and grant you a fully functional website with no additional work needed.
We will do this by using Magento development which is an ecommerce focused web designing platform committed to making it easier to build and maintain quality websites for ecommerce purposes. Despite having these features readily available, they remain customisable to add individuality to your website and help you stand out from the crowd of Magento users.
What Can We and Magento Do For You?
When you choose Essex Media Solutions, we will build and customise your website, optimise its performance, give it multiple language settings, enable your website to accept different currencies, and configure payment methods such as PayPal and SagePay. Overall, we can help make your website highly functional for your specific business needs.
If you need a Magento based website creating for your business, then do not hesitate to get in touch with Essex Media Solutions today!
What are the Benefits?
If you are an ecommerce based business then choosing a website developed with Magento includes a number of alluring benefits:
Allows customisation
Mobile friendly
Safe and secure
Efficient and quick loading
Allows content adaptation easily
Multiple currencies and languages supported
App Design & Build
Having an app for your business is the new trend, and it is not difficult to see why. Apps are great for a host of reasons, including:
Getting your brand out there in the public view: we spend so much time using our mobile and tablet devices that having an application is going to increase your brand’s reach.
Increasing trust in your business: having an application backs up your other online presence and adds that little bit more affirmation that you are a genuine company.
Offering loyalty programmes to your customers: ever had a loyalty card stating your fifth coffee is free but then lost it after your fourth coffee? You tried a new coffee place? Well, having an application with loyalty schemes can help you retain your customers over long periods.
Optimising marketing strategies: applications can give users push notifications which will help businesses market new offers and products.
Increasing customer interaction: applications can provide another avenue for customer support such as secure messaging and contact forms.
Creating a social space for your valuable customers: some applications offer their customers a conversational space to leave feedback, reviews our to pose forum-style questions.
All of the above is key to maximising your business’s success and relationship with your customers.
Let Essex Media Solutions Help
But don’t you have to be a technical genius and part-time rocket science to build an app?
Not really, you can outsource this work to ourselves at Essex Media Solutions who will provide you with an exceptional application ready to help you engage with your market directly from their pockets. We will complete the full process on your behalf from designing the application and all its details and capabilities – taking into account your input of course. As well as building the application itself.
For any additional information, please do not hesitate to contact one of our friendly and knowledgeable team at your earliest convenience.
Aerial Videography & Photography
Essex Media Solutions provide our customers a one-stop shop for all their online business needs. Within our selection of quality services is the highly-sought-after aerial videography and photography service.
This service usually includes state-of-the-art drones being flown to the optimal heights for your photo and video needs. We will provide you with plenty of photos and videos so you can choose the one you like best.
Why Do I Need Aerial Videos and Photos?
You may need some jaw-dropping shots for a plethora of reasons. Three of the most popular ones include:
Gopros are getting quite common, so if you need some eye-catching images then you need to push the iconographic boundaries. This will set your website or marketing campaigns aside from your competitors.
Theses types of photos are rather outlandish and it will give your customers the impression that you go the extra mile to provide quality products and services.
Showing a unique perspective can be beneficial to showcasing your services. This is especially true in the building trade where an aerial shot may make your new build look even more impressive or highlight certain features. Or you may run a tour group to certain landmarks than need to be seen from a spectacular ‘ungoogleable’ angle. Your uniqueness will portray a uniqueness to your service.
Whatever your reason, Essex Media Solutions can help you with your aerial videos and photos. We welcome a number of challenges in this area so please contact us with your vision today, and see how we can lift your business off the ground.
Print Material
Within our range of digital services, we offer an in-demand printing service. We can prepare your materials that need printing; whether it is your degree dissertation or your restaurant’s new menu, we have the expertise to ensure your materials are formatted and printed perfectly for your specifications.
Some of our most popular formatting and printing work includes:
Handbooks
Menus
University work
Flyers
Posters
Books
Brochures
And much more!
Benefits of Outsourcing to Us
Computers can sometimes talk in a funny language, and not knowing what they mean can make what would seem like a simple formatting and printing job extremely stressful and very time consuming. Our expertise takes this stress away and allows you more time to focus on other, more pressing business issues.
Moreover, there may be certain technical details that you might not think about. For example, you are printing a book, handbook, or brochure. Did you instantly think about which pages you need to leave blank? The extra blank pages between the cover and the content page? At what page do your page numbers begin? These probably did not cross your mind. It is these small details that we are aware of and can ensure your documents do not fall victim to. Sloppy documents can look bad on your business and make your customers question your standards.
If you want to enquire about any materials to be printed, then do not hesitate to contact our friendly team at your earliest convenience.
Social Media Management
Outsourcing areas of your business has always been a popular and effective tact. With the digital world becoming increasingly influential over the success of our businesses, it has never been more important to seek knowledgeable advice and help within online business affairs.
Essex Media Solutions is proud to offer you the chance to free yourself from managing your social media accounts so you can allocate more time to other, more pressing business needs. We will take over your company’s Facebook page, LinkedIn, Youtube, Twitter, Instagram, Pinterest and many other social media platforms so we can dedicate time and attention to promoting your services and interacting with your valuable customers on your behalf.
The power of social media on the success of modern businesses is fast growing. Using these various platforms, you have easy access to marketing your products and services, as well as a channel for answering customer queries and complaints in a timely manner. We can help you decide which social mediums are most suited for your business and target audience before producing the perfect social media strategy for your needs.
The benefits of outsourcing your business’s social media management to Essex Media Solutions is that you will have more time for other areas of business, while knowing your social media accounts are in safe professional hands that have a clear direction in helping your business flourish.
A social media strategy will include decisions on:
Producing a social media schedule so your business is consistent in publishing quality content
Analysing your target audience and their expectations from your accounts
Compiling quality content and copy ready for your posts so you can entice existing and new customers
Deciding on a response protocol for post comments and private messages
Making a plan to build interbusiness relationships through social media
Creating marketing campaigns and a brand image
Tracking performance so you are aware of your business’s success and areas to improve
Deciding on the inclusion of competitions and prizes